Hi, I’m Ivy!

I’m a Ph.D. candidate in social psychology and a graduate minor in cognitive science at Cornell University, where I work in the Applied Moral Psychology Lab under Dr. Laura Niemi. I hold an M.A. in linguistics from Florida Atlantic University.

Using frameworks and tools from moral psychology and cognitive linguistics, I study consumers’ perceptions of and moral attitudes toward industrialized products, processes, and practices, especially in the context of animal agriculture and animal products. Some additional research interests include:

  • moralization and moral belief updating

  • consumer ethics and behavior

  • organizational mind perception and moral agency

  • anthropomorphism in marketing and industry

  • interventions to enhance moral concern for farmed animals

  • corpus-assisted discourse analysis

  • ecolinguistic strategies that promote species inclusivity and effective framing of animal rights issues

ig233@cornell.edu